Title: DataUnlocker
Author: DataUnlocker
Published: <strong>October 3, 2025</strong>
Last modified: October 3, 2025

---

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![](https://ps.w.org/dataunlocker/assets/banner-772x250.png?rev=3372808)

![](https://ps.w.org/dataunlocker/assets/icon-256x256.png?rev=3372550)

# DataUnlocker

 By [DataUnlocker](https://profiles.wordpress.org/dataunlocker/)

[Download](https://downloads.wordpress.org/plugin/dataunlocker.1.0.0.zip)

 * [Details](https://twd.wordpress.org/plugins/dataunlocker/#description)
 * [Reviews](https://twd.wordpress.org/plugins/dataunlocker/#reviews)
 *  [Installation](https://twd.wordpress.org/plugins/dataunlocker/#installation)
 * [Development](https://twd.wordpress.org/plugins/dataunlocker/#developers)

 [Support](https://wordpress.org/support/plugin/dataunlocker/)

## Description

DataUnlocker enables 🎯 100% accurate analytics and tracking, safeguarding your 
website’s data from all types of blockers—including privacy tools, ad blockers, 
and restrictive networks.

Today’s web platforms depend on reliable insights from analytics and marketing solutions,
but these tools often miss critical data due to silent blocking—even when you’re
fully compliant with GDPR and privacy laws. DataUnlocker solves this by creating
a secure JavaScript and network layer that transforms third-party tracking into 
first-party data, protecting it from interference and guaranteeing complete data
delivery.

Compatible with both server-side tagging and client-side analytics – both prone 
to blocking – DataUnlocker seamlessly integrates with Google Analytics, Google Tag
Manager, Meta Pixel, Hotjar, Segment, and more. Acting as a proxy, it helps you 
reclaim 15–50% of lost events and data, restore accurate attribution, and make smarter,
data-driven decisions with confidence.

The plugin offers to inject DataUnlocker Defender into any existing JavaScript file
used by your wordpress app. The patched file will be served instead of the original,
enabling DataUnlockerʼs protection.

This service is provided by “DataUnlocker”: [terms of use](https://www.dataunlocker.com/terms?r=4LUIUQUO8),
[privacy policy](https://www.dataunlocker.com/privacy?r=4LUIUQUO8).

### With DataUnlocker you get:

 * A universal solution to protect all your tracking tools from blockers (both client-
   side and server-side). DataUnlocker is designed to support all products, not 
   just Google.
 * Continuous blocker protection that’s resistant to network or JavaScript filter
   updates.
 * Email notifications for filter updates targeting your websites.
 * JavaScript code obfuscation and a unique network protection layer for web apps.
 * More – discover all features at [dataunlocker.com](https://www.dataunlocker.com?r=4LUIUQUO8)!

### You need DataUnlocker if:

 * You installed server-side GTM or another tracking solution and discovered it’s(
   surprisingly) still blocked by network and ad blockers.
 * You need 100% accurate, blocker-free data: conversion tracking, attribution, 
   reporting – everything!
 * Ad blockers break functionality on your site or block some network requests.
 * You need to protect and obfuscate your web application from blockers, browser
   plugins, and any kind of possible intrusion.

Learn more at [dataunlocker.com](https://www.dataunlocker.com?r=4LUIUQUO8)

data, analytics, blocked, blocker, adblock, anti-adblock, protection, obfuscation,
google analytics, ga4, google tag manager, tag manager, gtm, gtm server-side, server
side tracking, meta, facebook pixel, hotjar, segment, amplitude, mixpanel, hubspot,
sentry

## Screenshots

 * [[
 * DataUnlocker configuration screen
 * [[
 * [[
 * [[
 * [[

## Installation

 1. Upload the plugin files to the `/wp-content/plugins/dataunlocker` directory, or
    install the plugin through the WordPress plugins screen directly.
 2. Activate the plugin through the ‘Plugins’ screen in WordPress.
 3. Paste you Dataunlocker ID and select the file to patch (we create file backup and
    you can restore it if you wish)
 4. Follow the setup instructions provided in the plugin settings to patch the JavaScript
    file. The plugin will dequeue the original file and include the patched file.

## FAQ

### How is DataUnlocker different from other products or anti-blockers?

We work with all analytics products, both client-side and server-side. There are
no annoying pop-ups or messages asking users to disable their ad blocker on websites
using DataUnlocker. Data collection happens regardless of whether an ad blocker 
is installed or not since DataUnlocker is installed on the website.

### Does DataUnlocker support ________?

Yes. DataUnlocker is product-independent, and should work with all of your favorite
analytics tools out of the box: Google Analytics, GTM, Hotjar, Amplitude etc. The
only thing you need is to carefully follow setup instructions to make it right.

### Why DataUnlocker works? Will it be blocked one day?

DataUnlocker has a unique installation for each web app and does not contain generic
patterns. It is tightly coupled with web app’s code and uniquely obfuscated so that
blockers have no chance to decouple DataUnlocker’s code from web app’s code.
 ‍ 
Once installed, DataUnlocker uses cryptographically protected proxy to communicate
with backends such as tracking servers. The data goes through encoded proxy channel,
is cryptographically signed and validated every time for each request, leaving no
chance for blockers to block, intercept or patch individual requests nor JavaScript
APIs sending this data. ‍ Hence, the only thing blockers can do is either block 
the entire web app or do nothing. In case blockers find a way to circumvent DataUnlocker,
it is designed to roll out updates globally in seconds, without customer’s involvement.

### Will DataUnlocker help to unblock server-side tagging or first-party data?

Yes! Server-side tagging isn’t resistant to blocking (unlike advertized), and DataUnlocker
makes it so. Double check that proxy is enabled for your server side URL in DataUnlocker’s
Admin Network Protection section.

### Does DataUnlocker solve third-party cookie blocking?

There’s no need to solve this problem (and everything 3p-cookie-related is typically
a marketing bullsh*t). Third party cookies are deprecated and should be removed 
from the products you use. In fact, most of them already use first-party cookies
and other persistent storage alternatives.

Moreover, DataUnlocker makes cookies and data flows first-party, out of the box.

### Does DataUnlocker affect my privacy policy?

Not at all. DataUnlocker just helps your data to go through blockers.
 For instance,
if you have a “cookie consent” on your website and you implemented it in a way that
data collection doesn’t start until the user gives their consent to it, this behavior
won’t change after DataUnlocker installation.

### Is DataUnlocker safe to use?

Generally yes, however every integration may have unexpected edge cases. We recommend
our customers to try DataUnlocker in your development environment first before installing
it on a production website.
 Our support team will be happy to assist you at anytime.

### Can the use of DataUnlocker be perceived as unethical, breaking user’s privacy?

No, we don’t fight user’s privacy. DataUnlocker just lets web applications work 
according to their own Privacy Policies, as originally designed.
 For instance, 
if web applications themselves implement the “cookie consent” properly and let users
to opt out from tracking (regulated by GDPR), DataUnlocker will follow.

### I believe my number of ad blocker users is low, should I care?

You may not know the real number of your ad blocker users. Try running DataUnlocker
on your website for a little while to get the actual blockers usage rate from the
DataUnlocker Admin dashboard.
 ‍ If the number of ad blockers is really low in your
business niche, or you’re a starting business, you likely need to look at your users
at individual level, where each customer matters. That’s where DataUnlocker will
help you.

## Reviews

There are no reviews for this plugin.

## Contributors & Developers

“DataUnlocker” is open source software. The following people have contributed to
this plugin.

Contributors

 *   [ DataUnlocker ](https://profiles.wordpress.org/dataunlocker/)
 *   [ filonych ](https://profiles.wordpress.org/filonych/)

[Translate “DataUnlocker” into your language.](https://translate.wordpress.org/projects/wp-plugins/dataunlocker)

### Interested in development?

[Browse the code](https://plugins.trac.wordpress.org/browser/dataunlocker/), check
out the [SVN repository](https://plugins.svn.wordpress.org/dataunlocker/), or subscribe
to the [development log](https://plugins.trac.wordpress.org/log/dataunlocker/) by
[RSS](https://plugins.trac.wordpress.org/log/dataunlocker/?limit=100&mode=stop_on_copy&format=rss).

## Changelog

#### 1.0.0

 * Initial release

## Meta

 *  Version **1.0.0**
 *  Last updated **6 months ago**
 *  Active installations **Fewer than 10**
 *  WordPress version ** 5.6 or higher **
 *  Tested up to **6.8.5**
 *  PHP version ** 7.4 or higher **
 *  Language
 * [English (US)](https://wordpress.org/plugins/dataunlocker/)
 * Tags
 * [analytics](https://twd.wordpress.org/plugins/tags/analytics/)[google analytics](https://twd.wordpress.org/plugins/tags/google-analytics/)
   [google tag manager](https://twd.wordpress.org/plugins/tags/google-tag-manager/)
   [Server Side Tracking](https://twd.wordpress.org/plugins/tags/server-side-tracking/)
   [tracking](https://twd.wordpress.org/plugins/tags/tracking/)
 *  [Advanced View](https://twd.wordpress.org/plugins/dataunlocker/advanced/)

## Ratings

No reviews have been submitted yet.

[Add my review](https://wordpress.org/support/plugin/dataunlocker/reviews/#new-post)

[See all reviews](https://wordpress.org/support/plugin/dataunlocker/reviews/)

## Contributors

 *   [ DataUnlocker ](https://profiles.wordpress.org/dataunlocker/)
 *   [ filonych ](https://profiles.wordpress.org/filonych/)

## Support

Got something to say? Need help?

 [View support forum](https://wordpress.org/support/plugin/dataunlocker/)